Wix's "Create with AI" button allows users to build entire AI-generated websites by answering a few questions from a chatbot. The process is completed in seconds, and you can edit the design, tweaking the theme and layouts. The website's content benefits from artificial intelligence. Wix offers prompts for creating images and text.

The Head of Influencer Marketing at Wix outlines 5 steps the brand uses to source influencers organically. First, search directly on social media platforms using niche keywords. Next, look for videos with a minimum of 10K views, look at the creator's bio for a match, and watch 2-3 most recent videos to ensure the quality of sound and visuals are decent. Lastly, check whether the creator's email address is shared or if DMs are open. This process can be time-consuming, but it helps the brand vet quality influencers that have long-term potential better than any other tool.

Wix is launching a new generative AI feature integrated into its app builder tool that enables users to create iOS and Android apps by simply describing their ideas in plain English. It promises to simplify app creation. Concerns over AI-generated code quality and security challenges linger, though Wix remains committed to constant product improvement.